AI in FinTech Market: Everything you need to know
December 2, 2024

AI has been making waves in all industries, including FinTech. Not hearing this for the first time? Well, we know how much you’re already aware about AI and its applications. But do you know to what extent AI is futurizing the FinTech world? You better not just read, take a look at what statistics say…

In 2023, AI in FinTech sector was valued at approximately 42.83 billion USD, increasing to 44.08 billion USD by 2024. With an expected compound annual growth rate (CAGR) of 2.91%, this market is projected to surpass 50 billion USD by 2029.

AI in fintech market
  • Here’s a look at the projected growth for the global self-checkout systems market from 2024 to 2034. The market is set to see steady growth, with an annual rate of 15.2% by 2033.

From 2024, the growth rate increased even more, with a CAGR of 15.5% in H1, and will reach 15.8% in H2 by 2034. This shift marks a rise of 30 basis points (BPS) in H1 and 40 BPS in H2, showing a promising upward trend for the self-checkout market over the next decade.

Period Expected CAGR Year Range Growth Change
H1 15.2% 2023 to 2033 -
H2 15.4% 2023 to 2033 -
H1 15.5% 2024 to 2034 +30 BPS
H2 15.8% 2024 to 2034 +40 BPS

Aren’t these stats something to ponder regarding how AI is revolutionizing FinTech applications? Well, the demand for AI in fintech is on the rise, thanks to ongoing advancements in AI, the push for digital transformation, and the need for smarter fraud detection and more personalized customer experiences. Real-time data processing and advanced machine-learning models are at the heart of this growth.

By 2034, the focus on tech innovation and new fintech applications will make secure and efficient financial solutions even more essential. As more financial institutions turn to AI to stay ahead, adoption rates are set to go beyond anything we’ve seen in the past few years.

Why do you need AI in your FinTech Products?

Adding AI to fintech products isn’t just a tech upgrade, it’s what can take your service to the next level. Here’s a look at why AI is a game-changer for fintech:

1. Spotting Fraud Faster Than Ever 

In an age where digital scams are on the rise, AI acts like a digital watchdog. It picks up on suspicious patterns instantly and catches potential fraud before it even reaches your customers. This kind of proactive security builds trust and gives customers peace of mind.

2. Making Money Management Personal

Today’s users expect more than one-size-fits-all solutions. AI helps tailor experiences like personalized financial advice, customized spending insights, or smart savings suggestions which makes each user feel like the product was made just for them.

3. Decision-Making That’s Actually Data-Driven

AI sifts through vast amounts of data at lightning speed, offering insights that would take teams of analysts much longer to uncover. This means more accurate credit assessments, better loan evaluations, and smarter investment suggestions that align closely with user needs.

4. Boosting Efficiency Behind the Scenes

AI can handle repetitive tasks like customer queries, data entry, and even regulatory checks with ease. This frees up your team to focus on more complex, value-driven work. And for customers, it means quicker responses and smoother interactions every time.

Why do you need AI in your FinTech Products?

5. Seamless Scalability

AI gives fintech products the ability to grow without missing a beat. Whether you’re handling hundreds or millions of users, AI scales effortlessly, ensuring that your platform stays just as responsive as it was on day one.

6. Customer Support That’s Always On

AI-powered chatbots and virtual assistants can provide instant support, answer questions, resolve issues, and guide customers 24/7. For customers, it feels like your service is always available, even outside regular hours.

7. Proactive Risk Management

AI doesn’t just help detect problems; it can also predict potential issues before they even happen. For example, it can forecast financial risks based on trends or flag accounts that might be vulnerable. This helps businesses take action early, reducing losses and increasing customer confidence.

8. Faster and Smarter Underwriting

For companies offering loans or insurance, AI streamlines the underwriting process. By analyzing more data than traditional methods could handle, it makes better risk assessments quickly, helping both businesses and customers get faster approvals.

9. Cost Savings Passed to Customers

By automating processes and increasing efficiency, AI can help reduce operational costs. These savings can be passed on to customers in the form of lower fees or better rates, which adds to customer satisfaction and loyalty.

10. Keeping You Ahead of the Curve

In a competitive landscape, AI isn’t just a tool rather it’s an added advantage. It helps you stay on top of trends, adapt to customer needs quickly, and continuously improve your offerings, making sure your FinTech product is always one step ahead.Therefore, AI transforms fintech products into smarter, faster, and more responsive solutions, making a huge difference in both business performance and customer satisfaction. It's not just about staying relevant, it’s about leading the way in a digital-first world. But what trends are making this change happen? Let’s read ahead.

Top AI Trends in Fintech

Artificial intelligence is rapidly transforming the fintech industry, shaping everything from customer experience to security and compliance. As financial services become increasingly digital, the demand for AI-driven solutions is surging, helping businesses keep pace with consumer expectations for faster, smarter, and more personalized interactions. So, here are the top 9 AI trends that are helping the FinTech industry stay ahead of the technology game.

Blockchain Technology in Finance

Blockchain technology has seen a surge in adoption across businesses, especially after the COVID-19 pandemic, which highlighted the need for safer and more efficient online banking solutions. The global blockchain market is projected to reach $1000 trillion by 2032, according to Statista. 

A major contributor to this growth is DeFi, a decentralized finance ecosystem based on blockchain that enables borrowing, lending, and trading without traditional banks. DeFi has become widely recognized as an alternative to traditional banking, thanks to its speed and low transaction costs, and is expected to attract even more users in the coming years.

Top AI Trends in Fintech

Automating Financial Services

The adoption of Robotic Process Automation (RPA) and hyper-automation in banking is set to grow significantly, with an anticipated market growth rate of 25.7% from 2022 to 2031. These technologies save considerable time by automating routine tasks, allowing staff to focus on high-value financial activities. RPA also reduces human errors and enhances compliance, with 73% of respondents in an Accenture survey noting improved regulatory adherence due to automation. As automation tools evolve, banks are leveraging AI, machine learning, and big data analytics to optimize decision-making and improve revenue streams, making automation a vital part of the future of banking.

Global Business Transactions

The rise of global commerce and demand for seamless international transactions have spurred the growth of cross-border payment systems. Businesses and consumers are looking for faster, cheaper ways to transfer money internationally, as cashless payments and online shopping become more prevalent. To meet this demand, fintech companies are harnessing blockchain and AI to streamline international payments, reduce costs, enhance security, and enable real-time tracking, providing a transparent and efficient experience for global transactions.

Cryptocurrency’s Role in Fintech

Cryptocurrencies are becoming a significant part of financial technology, especially with their decentralized nature, which allows for fast, secure, and transparent transactions without traditional banks. Many businesses now accept Bitcoin and major financial institutions are investing in cryptocurrency and blockchain initiatives, fueling widespread interest and adoption. As a result, more individuals and investors are exploring the potential of cryptocurrencies, leading to the sector's rapid growth.

AI-Powered Customer Insights

AI and deep learning provide financial institutions with the tools to categorize customers based on their unique preferences and financial behavior. Unlike traditional banks, fintech companies are tapping into AI to serve customers who lack conventional credit history or indicators, thereby identifying new opportunities in underserved demographics. Additionally, with the decline of brick-and-mortar retail, AI-powered point-of-sale (POS) financing is gaining traction, allowing financial institutions to assess creditworthiness based on spending habits, transaction history, and other behavioral data to create personalized lending solutions.

Neobanks: Digital-First Financial Institutions

Neobanks, or digital-only banks, have gained popularity as an alternative to traditional banks, with the neobanking sector estimated at $40 billion, or 2.2% of the global financial industry. Neobanks uses AI and data analytics to create tailored financial services for diverse user groups, such as international students, working professionals, and retirees. By leveraging big data, these banks provide targeted products like credit cards for international students, offering innovative, personalized solutions that align with customer needs.

Buy Now, Pay Later (BNPL)

BNPL services allow consumers to make purchases and delay payments, often with no interest charges, making them an attractive alternative to traditional financing options. With flexible payment plans and low approval barriers, BNPL solutions are expected to grow as major players like PayPal and Citibank embrace the trend. According to a 2021 C+R Research study, consumers are drawn to BNPL’s ease and flexibility, while retailers benefit from the increased purchasing power and interest in deferred payment options.

Financial Chatbots

Chatbots are revolutionizing customer service in the financial sector by using machine learning and natural language processing to assist with transactions, account inquiries, and FAQs. Available 24/7, chatbots reduce wait times and provide quick, convenient support, ultimately enhancing customer satisfaction. Additionally, by automating routine inquiries, chatbots allow bank staff to focus on more complex tasks, boosting efficiency and reducing costs.

Digital Identity Authentication

Digital identity authentication has grown significantly, accelerated by the COVID-19 pandemic’s impact on online services. The market for digital authentication is projected to reach $33 billion by 2025, and the use of digital identity wallets is expected to increase as more onboarding processes require verification. Solutions like BYOI (Bring Your Own Identity) could offer users a simple, decentralized identity management system, making verification more efficient across various platforms. As these solutions evolve, a global standard for decentralized digital IDs may emerge.

Embedded Financial Services

Embedded finance refers to the integration of financial services within non-financial platforms, offering customers a seamless experience. For instance, customers can access credit options directly within an app or platform without visiting a bank or completing extensive paperwork. This convenience makes embedded finance attractive to users, allowing them to manage transactions, track spending, and access various services from a single platform. With the help of blockchain and AI, embedded finance has the potential to transform customer interactions with financial products.After seeing so many AI trends booming across the Fintech industry, there are numerous opinions about AI flying. Let’s take a look at what experts have in mind about AI and its future in the Fintech world.

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Expert Opinions on AI

Here’s a roundup of insights from prominent figures in the field who have spoken about the transformative role of AI.

1. Sundar Pichai - CEO of Alphabet and Google

Sundar Pichai

AI has the potential to be “more profound than electricity or fire.” 
Sundar Pichai - CEO of Alphabet and Google

Under Sundar Pichai’s leadership, Google has pioneered AI applications in various sectors, from fintech to environmental sustainability. Pichai sees AI as transformative, aiming to use it for social good, improving the quality of life, and addressing big challenges like climate change, global health, and energy efficiency.

2. Bill Gates - Co-Founder of Microsoft

Bill Gates

AI can be “our friend,” but it must be handled responsibly. 
Bill Gates - Co-Founder of Microsoft

Bill Gates has expressed optimism about AI’s ability to solve critical global issues, including healthcare, education, and productivity. He’s highlighted the importance of AI in improving access to quality education and healthcare, specifically mentioning how AI-driven diagnostics and personalized learning tools could make critical services accessible to underserved communities around the world.

3. Andrew Ng - Founder & CEO of DeepLearning.AI

Andrew Ng

AI is the new “electricity” and is a fundamental driving force behind the fourth industrial revolution.
Andrew Ng - Founder & CEO of DeepLearning.AI

He often emphasizes AI’s transformative impact on business efficiency, urging companies to adopt AI strategically to gain a competitive edge. Ng encourages organizations to view AI as a tool for empowering employees rather than replacing them, particularly highlighting AI’s potential in data-intensive fields like healthcare and agriculture.

4. Fei-Fei Li - Co-Director of the Human-Centered AI Institute at Stanford University

Fei-Fei Li 

AI should work “for humanity, not against it”
Fei-Fei Li - Co-Director of the Human-Centered AI Institute at Stanford University

She advocates for what she calls “human-centered AI,” emphasizing that AI systems should be designed with ethical considerations and a focus on enhancing human well-being. Her work focuses on developing ethical frameworks and ensuring that AI is inclusive, unbiased, and fair.

5. Mark Zuckerberg - CEO of Meta (formerly Facebook)

Mark Zuckerberg 

AI is a crucial component in connecting people and enriching communities. 
Mark Zuckerberg - CEO of Meta (formerly Facebook)

Under his leadership, Meta has invested heavily in AI to improve digital experiences, such as enabling more personalized interactions and enhancing the safety of social platforms. Zuckerberg is focused on using AI to create more meaningful social interactions, as well as advancing AI applications in virtual and augmented reality to build the Metaverse as a shared digital space where people can work, socialize, and create together.

What are some exceptional changes you can seek by implementing AI in fintech?

Implementing AI in fintech is sparking some truly game-changing shifts in how financial services work. Here are some key ways AI is transforming the industry:

1. Stronger Fraud Detection and Security

AI is like a high-tech watchdog for financial transactions. By spotting patterns and anomalies in real time, AI can quickly flag anything suspicious, making it much harder for fraud to slip through the cracks. This doesn’t just protect customers, it also builds trust in the fintech space, as people feel more secure with their money.

2. Personalized Financial Advice

Ever wish your bank or finance app understood your goals? AI is making that possible by analyzing each user’s habits and preferences to offer tailored financial advice. Whether it’s saving, investing, or finding the right credit option, AI helps users navigate decisions that are right for them.

3. 24/7 Customer Support with Chatbots

AI chatbots have made customer support faster and friendlier. These bots handle everything from simple questions to helping with transactions, ensuring users don’t have to wait long for help. It’s a big step forward in customer service, freeing up human agents to focus on more complex tasks while giving customers reliable, round-the-clock assistance.

4. Smarter Credit Scoring

AI has opened doors for people who might otherwise struggle to get a loan. Unlike traditional scoring models that depend on credit history alone, AI looks at a wider range of data, like payment patterns and even social behavior. This allows fintech firms to make fairer lending decisions, giving more people access to financial opportunities.

5. Affordable Investment Guidance

Robo-advisors powered by AI are now providing investment advice that’s accessible to everyone and not just those with big portfolios. These AI tools analyze market trends and personalize advice based on individual goals. It’s like having a financial advisor in your pocket, guiding you toward smarter investment choices.

6. Simplified Compliance

Navigating regulations can be a headache for any financial institution, but AI is making it easier. By automating routine compliance checks and monitoring for unusual activity, AI reduces the risk of costly penalties and helps keep everything running smoothly and legally.

7. Understanding Customer Needs Before They Arise

AI’s predictive powers mean that fintech companies can get a read on what customers might need next. By analyzing usage patterns, AI can predict when a customer might be interested in a new product or service. This helps fintech companies make timely, relevant offers that keep users engaged and satisfied.

8. Streamlined Operations

From processing loans to opening new accounts, AI is making day-to-day tasks in fintech faster and more efficient. By taking on repetitive tasks like data entry and document review, AI frees up staff to focus on high-priority work. This means faster service for customers and a more efficient workflow behind the scenes.

9. Better Portfolio Management

AI is a big help for managing investments too. By analyzing financial data, market trends, and news, AI provides insights that go beyond traditional methods. This helps portfolio managers make smarter, more informed decisions, optimizing investments and managing risks more effectively.

10. Smarter Security for User Authentication

AI is helping make account access more secure with advanced tools like facial recognition and behavioral analysis. These extra layers of security make it harder for unauthorized users to gain access, giving customers peace of mind about the safety of their accounts.

So, AI isn’t just improving fintech but it’s setting a new standard. By enhancing security, personalizing services, and boosting efficiency, AI is shaping a future where financial services are more accessible, responsive, and secure than ever.

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How can Antino help you have AI in your Fintech product?

We, Antino, being a leading Fintech app development company, we make adding AI to your fintech product straightforward and effective. From smarter fraud detection to automating compliance and delivering personalized customer insights, our team knows how to build AI solutions that tackle the unique challenges in fintech. Our approach focuses on creating practical AI tools that streamline your operations and help you make better decisions faster, keeping you ahead of the curve.

Curious to see what AI can do for your fintech product? Our team is ready to bring your vision to life by offering support every step of the way. Let’s talk about how Antino can help you create a smarter, more efficient, and customer-focused fintech experience.

Key Takeaways

  • AI is reshaping FinTech, valued at $42.83 billion in 2023, projected to exceed $50 billion by 2029.
  • Self-checkout systems market to grow at a 15.2% CAGR from 2023-2033, highlighting AI’s role in retail and finance.
  • AI detects fraud patterns early, enhancing security for FinTech products.
  • Personalized financial management via AI offers tailored insights for users.
  • AI processes massive data quickly, aiding data-driven decisions.
  • Automating tasks boosts operational efficiency and frees up resources.
  • Scalable AI systems handle rapid growth smoothly.
  • Faster underwriting, thanks to AI, speeds up loan and insurance approvals.
  • Reduced costs from AI efficiencies may lower customer fees.
  • Blockchain tech via AI ensures secure, efficient transactions.
  • Automation minimizes errors and strengthens compliance.
  • AI streamlines global, cross-border payments.
  • Cryptocurrency provides fast, secure transactions without banks.
  • AI insights personalize offerings based on customer behavior.
  • Neobanks leverage AI for unique, digital-only financial services.
  • AI-powered BNPL (Buy Now, Pay Later) offers flexible financing.
  • Financial chatbots improve customer service with instant responses.
  • Digital ID authentication simplifies and secures verification processes.
  • Embedded finance integrates financial services seamlessly into other platforms.
  • Sundar Pichai sees AI as transformative as electricity or fire.
  • Mark Zuckerberg leverages AI to connect and build digital communities.

FAQs

How big is AI in the fintech market?

The AI in FinTech market was valued at over $42 billion in 2023 and is projected to grow rapidly, potentially exceeding $50 billion by 2029.

What is the future of AI in FinTech?

AI in FinTech will likely drive greater personalization, improve fraud detection, and enhance efficiency, positioning it as essential for future digital financial services.

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AUTHOR
Aditya Pranav
(VP- Engineering, Antino)
Aditya actively collaborates with cross-functional teams to construct customer-centric products. He guides team members in developing clearly defined software functionality aligned with identified business objectives. His skill set encompasses Business Processes, Architecture, Databases, AWS, Process Improvement, PostgreSQL, JavaScript, and Node.js.